
There’s so much noise in the music industry now, that it’s harder than ever to cut through. At the same time, that means it’s more important than ever for artists and labels who represent something that algorithms maybe don’t to exist. This is the quandary Chezz helps you to solve with integrated music marketing.
• Traditional PR delivers multi-national press campaigns to build artist credibility via reviews, interviews, podcast appearances, etc.
• Radio plugging makes sure appropriate DJs on FM and online radio have access to new releases the day they come out and are sent regular updates that remind them why your music should slot right into their show.
• Advertising cuts straight through to targeted listeners, helping artists and labels to sell more records and CDs, get more streams, increase mailing list sign-ups, sell more gig tickets, etc.
• Social media planning helps artists to grow their following and keep listeners engaged beyond release campaigns
• Website design and management enables artists and labels—by integrating WooCommerce, BandsInTown, and Printful plugins into high-performing websites—to drive listener traffic to the same source for everything (downloads, merch, tickets, etc.)
The idea is to price each of these strategies so that you can pay for all of them what you might pay for just one or two of them elsewhere.